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šŸ” The Top 10 Most Googled Flooring Questions in the UK—Answered by the Experts at Branew

Whether you're planning a home renovation or just curious about your options, flooring questions are some of the most searched topics in the UK. At Branew Flooring Limited, we believe informed clients make confident choices—so we’ve answered the top 10 most Googled flooring questions with clarity, care, and a touch of Lilo-approved wisdom 🐾 to help guide your decisions.


Hallway and stairs with LVT in wood and marble effect.
Hallway and stairs with LVT in wood and marble effect.

1. How do I clean LVT flooring?


To maintain the beauty and longevity of your flooring, it is essential to implement a regular cleaning routine. Begin by sweeping or vacuuming the floors frequently to remove dust, dirt, and debris that can accumulate over time. This initial step is crucial as it prevents scratches and scuffs that can occur when particulate matter is ground into the surface during foot traffic. After thoroughly sweeping or vacuuming, proceed to mop the floors using a pH-neutral cleaner. A pH-neutral cleaner is specifically formulated to clean effectively without damaging the finish or integrity of the flooring material. It is important to avoid using steam mops, as the high temperatures and moisture can lead to warping or other forms of damage. Additionally, steer clear of harsh chemicals that can strip the protective coatings and leave your floors vulnerable to wear and tear.


Branew tip: For optimal results, we highly recommend using branded cleaners that are specifically designed by your flooring manufacturer. These products are formulated to work in harmony with the materials and finishes used in your flooring, ensuring that you achieve the best possible care. If you are unsure of which products to use, do not hesitate to reach out to us for supplier-specific care guides that will provide you with detailed instructions and recommendations tailored to your flooring type. By following these guidelines, you can help preserve the appearance and extend the lifespan of your floors, keeping them looking their best for years to come.


2. Can I lay new flooring over tiles or carpet?


Yes, but only if the existing surface is level, dry, and secure. It is crucial that the subfloor meets these conditions to ensure that the new flooring adheres properly and performs well over time. If the surface is uneven, it can lead to issues such as warping, buckling, or premature wear of the new flooring. Additionally, a dry surface is essential to prevent moisture-related problems, such as mold growth or damage to the flooring material itself. When it comes to carpet, it must be completely removed prior to the installation of new flooring. This is because carpet can trap moisture and debris, which can compromise the integrity of the new flooring. On the other hand, tiles can sometimes remain in place during the installation process, provided they are flat, secure, and not loose. Loose tiles can create an unstable foundation, which may lead to further complications down the line.


Branew tip: We assess subfloors during every quote to ensure long-term performance and compliance. Our comprehensive evaluation process includes checking for levelness, moisture content, and overall stability of the subfloor. This thorough assessment helps us identify any potential issues that could affect the installation and longevity of your new flooring. By addressing these factors beforehand, we can provide tailored recommendations and solutions that align with your specific flooring needs, ensuring a smooth installation process and optimal performance of your new flooring over time.


3. What’s the best flooring for pets?


Luxury Vinyl Tile (LVT) and laminate flooring have emerged as leading choices in the world of interior design and home renovation, particularly for those seeking durability and aesthetic appeal. Both options boast impressive scratch resistance, making them ideal for high-traffic areas in homes, such as living rooms, hallways, and kitchens. Their surfaces are designed to withstand the wear and tear of everyday life, including the impacts of furniture movement and pet activity. Furthermore, these flooring types are incredibly easy to clean, requiring only a simple sweep or mop to maintain their pristine appearance. This ease of maintenance is a significant advantage for busy households, where time and convenience are paramount. LVT is water-resistant, providing a practical solution for spaces that may be exposed to moisture, such as bathrooms and basements. This characteristic protects against water damage and enhances the longevity of the flooring, making it a smart investment for homeowners.


In contrast, while real wood flooring offers undeniable beauty and warmth, it often requires more care and maintenance to preserve its natural allure. Without proper sealing and regular upkeep, wood can be susceptible to scratches, dents, and moisture damage, which can lead to costly repairs or replacements. Therefore, unless you are prepared to commit to the rigorous maintenance that real wood demands, it may be wise to consider LVT or laminate as more practical alternatives.


Branew tip: Our beloved mascot Lilo has taken a particular liking to the Aspire and Polyflor ranges. These flooring options have been rigorously tested in our home environment, receiving the ultimate seal of approval from Lilo himself, who has put them through their paces with her playful antics. With his enthusiastic bum wagging and playful paws, Lilo has confirmed that these products are not only stylish but also durable enough to withstand the energetic lifestyle of pets. This endorsement ensures that you can choose Aspire and Polyflor with confidence, knowing they are both aesthetically pleasing and functional, making them an excellent fit for pet owners and families alike.


4. How long does flooring installation take?


Most domestic jobs typically require a time frame of 1 to 3 days to complete, and this duration can vary significantly based on several important factors. One of the primary considerations is the preparation involved prior to the commencement of the work. For instance, if the job requires extensive prep work such as moving furniture, covering floors, or cleaning surfaces, this can add additional time to the overall project.


Furthermore, the size of the room being worked on plays a crucial role; larger spaces often necessitate more time for both preparation and execution to ensure that every detail is attended to properly. Additionally, the type of product being used can also impact the timeline. Certain materials may require longer drying or curing times, while others may be quicker to apply and finish. Therefore, understanding these variables is essential in estimating the time commitment for any domestic job.


Branew tip: To ensure that you remain informed throughout the process, we pride ourselves on providing clear timelines. This approach is designed to keep you in the loop, so you’re never left guessing about the progress of the work being done in your home. Our commitment to communication means that you can expect regular check-ins, where we outline what has been accomplished, what the next steps will be, and any adjustments that may need to be made to the original timeline. This transparency not only fosters trust but also allows you to plan your activities around the work being done, minimising any disruptions to your daily routine. We believe that a well-informed client is a satisfied client, and our updates are a key part of ensuring that your experience is as smooth and enjoyable as possible.


5. Can I install flooring myself?


Absolutely! Laminate and vinyl are particularly DIY-friendly due to their click-lock installation systems. However, for LVT, engineered wood or carpet, hiring a professional can ensure the job is done right.


Branew tip: Research the installation process thoroughly and gather essential tools. YouTube offers countless tutorial videos which can provide guidance. Alternatively, you can read our blog about professional installation.


6. What’s the most eco-friendly flooring?


When selecting materials for your flooring needs, it is essential to prioritise sustainability and environmental responsibility. One key aspect to consider is the sourcing of the wood used in your flooring. Look for FSC-certified wood, which means that the timber has been harvested from responsibly managed forests that provide environmental, social, and economic benefits. This certification ensures that the wood products you choose contribute to the preservation of forests and biodiversity, while also supporting the rights of local communities.


Another important factor to take into account is the use of low-VOC (volatile organic compounds) vinyl. Traditional vinyl flooring can emit harmful chemicals that negatively impact indoor air quality, posing health risks to occupants. By opting for low-VOC vinyl, you ensure that your flooring choice is safer for both your family and the environment, as these products release fewer harmful emissions over time.


Many carpet brands are now using recycled yarn and plastic bottles as part of their commitment to sustainability and environmental responsibility. By transforming discarded plastic bottles into high-quality yarn, these brands are able to create durable and stylish carpet products that appeal to environmentally conscious consumers. Furthermore, this method of production often results in carpets that are more resilient and easier to maintain compared to traditional materials. Consumers can enjoy the benefits of a product that is both eco-friendly and practical. Many of these carpets also come with certifications that verify their sustainability claims, providing additional assurance to buyers who are looking to make responsible purchasing decisions. In addition to the environmental benefits, the use of recycled materials can also lead to lower production costs in some cases, as the raw materials are sourced from existing waste rather than virgin resources. As the demand for sustainable products continues to grow, more carpet brands are expected to adopt similar practices, further driving innovation in the industry and promoting a greener future.


Brands like Fibre Flooring and Oneflor UK are leading the way in providing sustainable flooring options that align with these eco-friendly principles. Their product lines often feature a variety of styles and finishes, allowing you to find the perfect fit for your home while still making a positive impact on the planet.


Branew tip: In our commitment to sustainability, our team is well-versed in the latest eco-friendly options available on the market and can offer guidance on the lifecycle impact of various materials. This includes not only the environmental effects of production and installation but also the long-term sustainability of the products you choose. By considering these factors, you can make informed decisions that contribute to a healthier home and a more sustainable future.


A stylish living room featuring elegant carpet
A stylish living room featuring elegant carpet

7. What flooring works best with underfloor heating?


When considering flooring options in conjunction with underfloor heating systems, it is important to understand which materials work best together. Luxury Vinyl Tile (LVT), engineered wood, and certain types of laminates are known for their compatibility with underfloor heating. These materials not only provide aesthetic appeal but also possess thermal conductivity that allows heat to transfer efficiently, ensuring a comfortable living environment. On the other hand, it is advisable to avoid solid wood flooring and thick carpets, as these can act as insulators, trapping heat and preventing it from effectively warming the space. Solid wood, in particular, may also be prone to warping or damage due to the heat fluctuations associated with underfloor heating systems. Additionally, thick carpets can significantly increase the tog rating, which is a measure of thermal resistance. Therefore, it is essential to always check the product’s tog rating before installation, as a lower tog rating is preferable to facilitate effective heat transfer. Also, you will need to use a special underlay with carpets that are going over underfloor heating


Branew tip: At Branew, we take pride in our proactive approach to liaising with heating installers to ensure that the pairing of flooring materials and underfloor heating systems is both safe and efficient. This collaboration is especially crucial in new builds and extensions, where the integration of heating systems and flooring choices can significantly impact the overall performance of the home. By working closely with experienced heating professionals, we can help homeowners make informed decisions that enhance comfort while maximising energy efficiency. Our goal is to provide tailored solutions that meet the specific needs of each project, ensuring that every aspect of the installation process is handled with expertise and care. This not only improves the longevity of the flooring but also contributes to a more sustainable and enjoyable living environment.


8. How do I fix squeaky floorboards?


Squeaks in flooring can be a common annoyance for many homeowners, and they typically arise from two main sources: loose boards that move when walked upon, or friction that occurs between boards or other materials. When the integrity of the flooring system is compromised, whether due to age, settling of the house, or improper installation, these squeaks can become more pronounced. To effectively address these issues, there are several practical solutions that can be implemented. One effective method is to securely fasten the boards by screwing them down, which not only minimises movement but also provides greater stability to the entire flooring structure.


Additionally, applying talcum powder or a similar substance between the joints can significantly reduce friction, acting as a lubricant that allows the boards to slide past each other more smoothly without creating noise. Another option is to add insulation below the floorboards, which can dampen sound and reduce the transmission of noise, thereby creating a quieter living environment.


Branew tip: We conduct assessments of flooring issues during our site visits, particularly focusing on older homes or loft conversions where the likelihood of squeaks is higher due to the age of materials and construction techniques used. Our experienced team carefully examines the flooring system, identifying not only the squeaks but also the underlying causes. We take into account various factors such as the type of flooring, the condition of the subfloor, and the overall structural integrity of the building. By doing so, we can provide tailored recommendations that address the specific needs of each property, ensuring that homeowners can enjoy a quieter and more comfortable living space.


9. What’s the difference between Luxury Vinyl Tiles (LVT) and laminate?


Luxury Vinyl Tile (LVT) and laminate flooring are two of the most popular choices for modern homes and commercial spaces—but they’re built differently and perform in distinct ways. LVT is made from layers of flexible PVC vinyl, often reinforced with SPC (Stone Plastic Composite) or WPC (Wood Plastic Composite) cores. Laminate, on the other hand, is constructed from high-density fibreboard (HDF) topped with a photographic layer and a protective melamine coating. While both mimic wood or stone visually, LVT is more resilient to moisture and impact. Installation methods vary. Laminate typically uses a click-lock floating system—DIY-friendly and fast. LVT comes in click, glue-down, and loose-lay formats. Click LVT is also DIY-friendly, while glue-down offers superior stability and is best installed professionally.


Branew tip: We help clients choose based on room use, subfloor condition, and long-term performance—not just looks. When it comes to water resistance, LVT is the clear winner. It’s fully waterproof, making it ideal for kitchens, bathrooms, and utility rooms. Laminate is water-resistant but not waterproof—prolonged exposure to moisture can cause swelling or warping. For homes with pets, kids, or unpredictable spills, LVT offers peace of mind. We assess subfloor conditions and recommend the right method for continuity, compliance, and ease of maintenance. Cost-wise, laminate is generally more affordable upfront. LVT may cost more per square metre, but its waterproofing and durability often deliver better long-term value—especially in busy households or commercial settings. We help clients balance budget and lifecycle performance, with transparent quotes and supplier comparisons. We bring samples to every quote visit so clients can compare texture, tone, and light response in their own space.


10. Do I need underlay for vinyl flooring?


When it comes to the installation of luxury vinyl tile (LVT), the requirements can vary significantly based on the type of LVT being used. For instance, click LVT, which is designed for easy installation with a locking mechanism, typically requires an underlay.

In contrast, glue-down LVT does not necessitate an underlay. This type of installation involves adhering the tiles directly to the subfloor, which can lead to a more stable and solid feel underfoot.


Sheet vinyl, another popular flooring option, often comes with built-in backing, which eliminates the need for a separate underlay. This built-in backing typically provides some degree of cushioning and support, making it a convenient choice for homeowners and builders alike. The seamless nature of sheet vinyl can also contribute to a more watertight floor, which is particularly beneficial in areas prone to spills or moisture, such as kitchens and bathrooms.


Branew tip: Glue-down LVT and sheet vinyl are ideal for areas with heavy foot traffic and those susceptible to moisture.


A modern kitchen with marble effect LVT tiles
A modern kitchen with marble effect LVT tiles

Final Thoughts on Flooring Questions


Understanding the most common questions about flooring can greatly aid in your decision-making process. From selecting the right material to understanding costs and maintenance, being well-informed helps ensure that your flooring choice enhances your home for years to come. Whether you're after durability, style, or environmental friendliness, there's a flooring option out there perfect for you.


If you're feeling overwhelmed by the variety of flooring options available, don't hesitate to contact us for assistance in selecting the perfect flooring for your space. Our knowledgeable team is here to guide you through the process, considering your style preferences, budget, and practical needs. Whether you're looking for LVT, vinyl flooring, or carpet, we can provide tailored recommendations and expert advice to help you make an informed decision. We offer tailored advice, transparent quotes, and a warm welcome from Lilo the floor-fitting pup. Reach out today, and let us help you find the ideal flooring solution that complements your home and lifestyle.


šŸ“ Serving Stockport, Manchester, Cheshire and Trafford.

šŸ“ž 0161 393 5747

šŸ“ø Follow our installs and mascot moments on Facebook, Instagram, TikTok, LinkedIn and X.


Enjoy your flooring journey!

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